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MarketingMatterport BlogStatistic of the DayStatistics

Matterport Blog: Real Estate Photography: Key 2024 Statistics To Know20163

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DanSmigrod private msg quote post Address this user

Matterport Blog Posts

Matterport Blog (20 August 2024)* Real Estate Photography: Key 2024 Statistics To Know

According to the Matterport blog post (and see the post for the actual sources of stats):

Virtual Tours & Technology

67% of buyers want more virtual tours.*
Virtual tours can help a home sell 31% faster.
~22% of home listings include a virtual tour.
32% of Realtors believe virtual reality and tours will be even more impactful in the coming two years.
15% of real estate firms are using digital twin technology.

Photography

83% of home listings use professional photography.*
66% of homebuyers say photos are “very useful” when shopping for a home.
Homes with high-quality photos sell 32% faster.*
23% of Realtors use digital cameras daily.
52% of Realtors say photos are helpful for social media.

Video Usage

73% of homeowners are more likely to work with agents who use video.
80% of high-value listings sell within six months of launching a video.
10% of agents use video in their listing strategy.
10% of real estate agents use video in their marketing.

Drone Usage

82% of real estate agents use drone photography.
83% of sellers would rather work with agents who use drones.
68% of listings with aerial photos sell faster.
82% of photo agencies use drones.


*statistic not from Matterport blog.

---
*The Matterport Blog post is dated Tuesday, 20 August 2024, but was posted on Friday, 16 August 2024.
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Nail Soup Media
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GlennTremain private msg quote post Address this user
stats like this are huge. THANK YOU!
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Home3D private msg quote post Address this user
Post states : (and see the post for the actual sources of stats):

I can’t find such. Can someone fill me in?

The stats may be true, but better if they’re from sources like NAR or better yet completely outside the RE industry.
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DanSmigrod private msg quote post Address this user
@Home3D

My impression is that each stat in the Matterport Blog post is hyperlinked.

While I did not click through all of them, am I missing something?

Are these source links sufficient for the source of the stat?

Thanks,

Dan
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Nail Soup Media
Sarasota, Florida
GlennTremain private msg quote post Address this user
@Home3D why does it matter? NAR? zillow, homes, national association of real estate stats makers....we use these stats in marketing to convert prospects into clients
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Nail Soup Media
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GlennTremain private msg quote post Address this user
I took these stats raw and made this https://fb.watch/u1VjBAXT2f/

this week I will be creating visual kinetics to break down these stats. Do viewer care where they come from? nope they are the twitter is too long and 7 second tiktok video crowd so use these to your advantage and get out there while most real estate agents are scrambling around to be told what to do
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DanSmigrod private msg quote post Address this user
Hi All,

In my original post above, I added hyperlinks back to the source of each statistic.

@GlennTremain

Thanks for sharing the video.

Not sure what are "visual kinetics" ... I look forward to seeing what you create.

Best,

Dan
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