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Tip: Compare Your Pricing to National Companies Operating in Your Market16016

WGAN Forum
Founder &
WGAN-TV Podcast
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Atlanta, Georgia
DanSmigrod private msg quote post Address this user
WGAN Tip of the Week
---





Tip of the Week: Compare Your Pricing to National Companies Operating in Your Market

Hi All,

The following WGAN Tip of the Week was inspired by @VTLV from his comment in this WGAN Forum discussion:

Question of the Day: Will you raise your prices in January 2022?

WGAN Tip of the Week

✓ Compare your Matterport + real estate photography/video/aerial pricing to national companies doing business in your market to help you decide if/when to increase pricing (January 2022?).

Many national real estate photography agencies list their pricing on their website:

CHEAT SHEET: 60+ Companies Seeking MSPs to Shoot Matterport/HDR Photos Gigs

Access is free for WGAN Forum Members.

Not yet a WGAN Forum Member? JoinWGAN.com (free). You will automatically receive a welcome message from me that includes the password (and 50+ other free WGAN Membership benefits.

Best,

Dan
Post 1 IP   flag post
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Member
Los Angeles
Home3D private msg quote post Address this user
It's always good to be aware of your competitors, but it's terrible to compare apples to oranges. If you compare yourself to others, be comprehensive.

If you only compare prices, you set yourself up to be paid the lowest rates. If you compare your services on all counts - price, quality, customer service, dependability - then you're demanding the best of yourself and you'll compete only with those at your level.

Who walks into a Mercedes dealer and asks "How much for a car? I can get a car across the street for less." You'll be laughed out of the showroom, and you know it.

Would anyone reading this go on Craiglist ask post "I need open heart surgery. Will go with lowest price."

When I get a call from a new client and their first question is "What does Matterport cost?" I suggest that they call around. I assure them that some people work cheaper than I do, and that they'll get what they pay for. On the other hand, if their FIRST question is about procedures, services, availability, reputation and they want to see our past work... I know I have an intelligent customer on the line and I try my best to help them achieve success.

Decide today: Will you seek work based on low cost / low service, or delivering the best of everything? If you prefer the former, great. Just know what you stand for.
Post 2 IP   flag post
Founder
Nail Soup Media
Sarasota, Florida
GlennTremain private msg quote post Address this user
@Home3D true but you have to show them. educate them on why what you is different and why it should matter
Post 3 IP   flag post
WGAN Forum
Founder &
WGAN-TV Podcast
Host
Atlanta, Georgia
DanSmigrod private msg quote post Address this user



@Home3D

About:

Quote:
Originally Posted by @Home3D
Would anyone reading this go on Craigslist ask post "I need open heart surgery. Will go with lowest price."

I spotted this (above) A AA AAA Open Heart Surgery Center of LA ad on Craigslist in the greater Los Angeles area.

Please let us know how your procedure goes with A AA AAA Open Heart Surgery Center of LA. (I noticed that their Scalpels and Forceps are cleaned at least daily.

Dan
Post 4 IP   flag post
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Member
Los Angeles
Home3D private msg quote post Address this user
Dan, you’ve outdone yourself. Hilarious.

This now competes, comedically, with the call I just got from Toyota service. My Prius displays a dashboard warning ‘parking assist malfunction’ so I dropped it off for repair. Toyota called, reporting that mice have eaten the wiring in my front bumper. As it’s not a manufacturer defect, the $1300 repair isn’t covered. He also said it’s a problem all over Los Angeles, however some people say that placing Bounce Dryer Pods around the engine compartment will drive them away.
Post 5 IP   flag post
WGAN Forum
Founder &
WGAN-TV Podcast
Host
Atlanta, Georgia
DanSmigrod private msg quote post Address this user




Quote:
Originally Posted by Home3D
Dan, you’ve outdone yourself. Hilarious.


@Home3D

Glad you liked it. Yes. The WGAN Design Team enjoyed creating this ...

(Ugh on the car)

Best,

Dan
Post 6 IP   flag post
WGAN Forum
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WGAN-TV Podcast
Host
Atlanta, Georgia
DanSmigrod private msg quote post Address this user
Video: How to set appropriate pricing? | Video courtesy of Jordan Nielsen YouTube Channel | 30 June 2022

Hi All,

Your thoughts?

Dan
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